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July 19, 2010

See Water: Donate $100, Have it Matched, and Save $1,000 on LASIK


Last week I posted about Charity:Water and its manifesto:

It’s hard not to think about water today. In the western world, we face growing concerns about our stewardship of the world’s most precious resource. There’s talk of shortages, evidence of reservoirs and aquifers drying up, and of course, plenty of people who simply don’t care.

But forget about us.

Most of us have never really been thirsty. We’ve never had to leave our houses and walk 5 miles to fetch water. We simply turn on the tap, and water comes out. Clean. Yet there are a billion people on the planet who don’t have clean water.
It’s hard to imagine what a billion people looks like really, but one in eight might be easier. One in eight people in our world don’t have access to the most basic of human needs. Something we can’t imagine going 12 hours without.
Here, we’d like to introduce you to a few of those billion people. They are very real, and they need our help. They didn’t choose to be born into a village where the only source of water is a polluted swamp. And we didn’t choose to be born in a country where even the homeless have access to clean water and a toilet.
We invite you to put yourself in their shoes. Follow them on their daily journey. Carry 80 pounds of water in yellow fuel cans. Dig with their children in sand for water. Line up at a well and wait 8 hours for a turn.
Now, make a decision to help. We’re not offering grand solutions and billion dollar schemes, but instead, simple things that work. Things like freshwater wells, rainwater catchments and sand filters. For about $20 a person, we know how to help millions.

Start by helping one.

What a worthwhile cause.  Last week I mentioned that EyeCare 20/20 will donate $50 for every LASIK procedure we perform through Labor Day.  I have decided to take it a step further:

See : Water

To encourage others to donate, in addition to the $50 per eye that we are donating, EyeCare 20/20 will also give a $500 discount per eye for every $50 donated by our patients before surgery.  We are encouraging our patients, both past, present, and future, to get their friends who are considering LASIK involved as well.  Here is a copy of an e-mail blast going out to all out patients, please pass it on:



Did you know? Right now, almost a billion people don't have access to clean, safe drinking water. 

That's one in eight of us. 

Charity: Water is a non-profit organization bringing clean, safe drinking water to people in developing nations. 

They use 100% of public donations to directly fund sustainable water solutions in areas of greatest need.  Just $20 can give one person clean water for 20 years!

Right now, EyeCare 20/20 is partnering with our friend Andy Sernowitz and the folks at GasPedal to use the power of recommendations and referrals to bring clean, safe drinking water to developing nations, we call it See: Water.

Donate $50 per eye to Charity: Water now through Labor Day and EyeCare 20/20 will match it, and extend a $500.00 per eye discount towards LASIK*. 

So pass this water bottle and coupon along to a friend or family member who is interested in LASIK and have them do the same, and then encourage them to do the same, get the picture?! Blog it, tweet it, post about it on Facebook, tell your friends. The more people involved, the more change we can make.

For more information about Charity: Water and for donation information, log on to: www.mycharitywater.org/wom 

*LASIK discount maximum not to exceed $1000.00- $500 per eye. Not to be combined with any other coupon or discount. Offer expires 9/6/10. Proof of donation amount/ receipt required to obtain discount.


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Hi Cary! Thanks so much for partnering up with us for this great cause. We really appreciate you and your patients' support. Keep spreading the word!

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